What Businesses Can Learn from the Digital Tabloids About AI
Have you ever noticed how often you end up on the Mail Online, The Mirror or The Sun after Googling a completely random question? “How old is Jeremy Clarkson?” “Why did Oasis split up?” “Who is the new Doctor Who?” Love them or hate them, the digital tabloids are brilliant at one thing. Getting found. […]
Stop Making Assumptions
Have you ever noticed how quickly we make our minds up about a business? We all do it. You land on a website, glance at a logo, see a few photos and, within seconds, you’ve already started filling in the blanks. “They’ll be expensive.” “They’re probably too small.” “They only work with big companies.” “They’re […]
How and Why I Started The Bright Click
I’m writing this blog post as we approach the end of my tenth year of running The Bright Click, a fact that seems extraordinary to me even as I type the words!
THE POWER OF THE BLOG!
We’re all guilty of it (myself definitely included) – our intentions are great but when it comes to keeping our blog updated with fresh content, it can be very much ‘feast and famine’ am I right?
Is BeReal The Next Big Social Platform?
‘BeReal’ has had continuous growth since its creation in 2021, its unique take on a social platform is what makes it different from the rest.
How to avoid paying Google’s ‘stupidity tax’, and create better ROI
Do you use Google Ads? If you do, you are probably paying ‘Googles stupidity tax’ without realising!
How you can benefit from Google’s content update
We take it for granted that Google’s ‘job’ is to provide the most relevant information possible to the person searching for it. It sounds obvious, but whenever we search on Google, we’re looking for the most helpful answer they can provide .
Let’s talk about the ‘R’ word
I don’t know about you, but I’m not sure I’ve ever known times quite like these.
Top ways to generate more organic leads
Quick fixes are easy to come by in the digital marketing world, you can get a PPC campaign up and running tomorrow and if optimised properly it could start delivering results immediately. However the best marketing campaigns will be utilising a mixture of both paid and organic marketing, and driving leads from each of these […]
Cookie-less marketing and keywordless PPC, There is a new challenge on the horizon.
With further enforcement of strict GDPR in the EU and the introduction of Google Analytics 4, the future of PPC is looking a bit rocky. Google and Meta are striving towards creating a privacy first web. With our reliance on cookies being taken away from us by 2022, and the platform being encouraged towards machine […]