PPC vs. SEO: Which Is Right for Your Business?
When it comes to digital marketing, many strategies are available to businesses looking to increase their online visibility and drive website traffic. Pay-per-click (PPC) advertising and search engine optimisation (SEO) are two of the most popular methods. While both methods are designed to increase visibility in search results, they have different approaches and benefits. In […]
Is your website as up to date as it could be?
A few weeks ago my beloved Brentford FC were playing at home to local rivals Fulham – as there was a lot of interest in the game, it was moved to an 8pm kick-off on a Monday evening in order to be broadcast live on Sky Sports.
From Groceries To Growth – How To Unpack Your Marketing Plan
Shopping is something that most of us do on a regular basis. We go to the local store, supermarket or online to buy the things we need or want.
GA4 Is Coming Soon! Why You Need It For Your Business!
Google Analytics is one of the most popular tools companies use to measure website traffic, user behaviour, and conversion rates. Recently, Google has launched a new version of Analytics called Google Analytics 4 (GA4), designed to provide deeper insights into user behaviour and help businesses make informed decisions. In this blog post, we’ll examine why […]
How and Why I Started The Bright Click
I’m writing this blog post as we approach the end of my tenth year of running The Bright Click, a fact that seems extraordinary to me even as I type the words!
THE POWER OF THE BLOG!
We’re all guilty of it (myself definitely included) – our intentions are great but when it comes to keeping our blog updated with fresh content, it can be very much ‘feast and famine’ am I right?
Is BeReal The Next Big Social Platform?
‘BeReal’ has had continuous growth since its creation in 2021, its unique take on a social platform is what makes it different from the rest.
How to avoid paying Google’s ‘stupidity tax’, and create better ROI
Do you use Google Ads? If you do, you are probably paying ‘Googles stupidity tax’ without realising!
The Bright Click Team Up With Brentford Penguins FC
I’ve been a Brentford FC supporter for my entire life, as has my brother Dan, my Dad, as was my Grandad and Great-Grandad – it’s something that’s in our blood as a family and always will be (just ask my boys who didn’t get much of a choice in the matter, but who aren’t complaining […]
How you can benefit from Google’s content update
We take it for granted that Google’s ‘job’ is to provide the most relevant information possible to the person searching for it. It sounds obvious, but whenever we search on Google, we’re looking for the most helpful answer they can provide .